Small Business Social Media

Have you heard about the latest social media craze called Pinterest? If so, do you

time to use pinterest for business -

think it is time for pinterest for business? If you haven’t seen or heard about it yet, it’s about ‘pining’ pictures or graphics to boards, like a cork board, only on a platform that anybody can view. Used by many as a way of sharing information such as recipes, kids pictures, hobbies etc now the business aspect is starting to have an affect. So much so that some are website owners are recording record numbers of traffic from clicks on ‘pins’, as along with the picture and description, the website address of the pictures source is added as well. Get the picture?

Pinterest for business

Jason Fox in his article asks ‘Time to use pinterest for business?’ has this to say:

“The goal here is to gain brand recognition, drive traffic to your website and be successful at converting the new visits into leads.”

You are going to do this with the use of Images. You need to put images that relate to your business on Pinterest and it is through this visual cue that your clients can become interested in your product or service and coming looking for more information. This can be real easy if you are a [Read more…]

Social media ownership is becoming a contentious issue. Are you are using an employee set up and operate your social media sites? Then it would be wise to take heed

Social Media Ownership - do you own your sites?

of this warning from Silicon Beach Training.

The distinction between personal and professional accounts has never been more important. Why should a business invest thousands of pounds in salaries to build up profiles that employees can take with them, if and when they leave?

Social Media Ownership

There are three questions that need clarification to determine ownership:

Who set up the account?

What is the purpose or intention of the account?

Whose resources were used in maintaining and building the account? [Read more…]

Pinterest for business – is it for your small business?

Pinterest for business

Social Media Ownership – simple rules if an empoyee sets up your accounts